A regional distributor launches Six Sigma with a keynote from its chief executive, twelve new Black Belts and a wall chart of projects. By the third quarter the executive has missed two reviews, a hiring freeze has pulled two belts back to their old jobs, and nobody can say who approved the latest charter. Top management support is vital because only executives control priorities, time and barriers, and this guide sets out what they must actually do.

The distributor is made up for illustration, but the pattern is familiar to anyone who has worked in a deployment. The sections below follow the sponsor's job in order: what the stall looks like, the duties that prevent it, the questions worth asking in a review, the signs that attention is slipping, and the way a Master Black Belt coaches leaders who have little time. The guide stays on leadership. The project methods themselves, DMAIC and DMADV, are covered elsewhere on this blog.
Why does a Six Sigma deployment stall when the sponsor stops showing up?
A Black Belt can analyse data, run a team and write a control plan. A Black Belt cannot decide that a project outranks a shipping deadline, cannot release a machine operator for a week of measurement, and cannot tell another vice president to share a data set. Those decisions sit with executives, and when executives stop making them, the programme does not collapse in a single event. It thins out, one deferred decision at a time.
The made-up distributor shows how gradual the slide is. Nothing in the table below is dramatic, and each row looks reasonable on the day it happens.